False Start.

[Warning: This post is not directly related to food science/food industry]

As I awaken 30 minutes ahead of my 10am alarm and start to prepare for an interview, 2 words entered my brain.

False Start.

In HS, I was either going to be a gym teacher or a chef. I left HS and entered one of the top culinary institutes in the world, but my aversion to 70 hr work weeks and onions made me realize that chef wasn't my dream.

False Start.

I transfer from Johnson & Wales to Ohio State for one quarter before being informed that I didn't get any financial aid, so I became a member of management at KFC where I had been working.

False Start.

A couple years later, I decided I wanted to go back and get my degree no matter what, even if it broke me. I was pushed by family to take any kind of job opening, even if it was something I didn't want to do. I talked myself into accepting a role as a plant manager trainee for Cargill in one of their feed mills... in Vermont.

False Start.

Back to Ohio, I moved in with a friend in his mom's basement. It was the loneliest place in the world. I finally got a job in Fairfield and moved to scenic Norwood. 3 months later, I left that job.

False Start.

I worked several other short term gigs, selling cars, driving rail workers, helping with the Census until I was no longer able to pay rent in my bed big ridden Norwood apt.

False Start.

I moved in with my poor parents living in Ashville, OH(where we had NO roots) and eventually worked a few short term jobs until I got hired on by Kroger for their Quality Training program in Cincinnati. I moved into The Banks luxury apartments on the Ohio river for 30 days, then into my current Clifton apartment. After 5 months of disagreements with how my training was being(or not being) handled, I left.

False Start.

Several short term jobs later and here I am, about to interview for a seasonal position with Macy's on Fountain Place, unloading trucks. I'm actually debating whether or not to wear a suit. Every minute of today hurts. I'm sad and bitter and want none of this. While I'm tired of the false starts, I know there has to be something better than unloading trucks for $8.15/hr. I have a value that is somewhat intangible and doesn't appear on a resume, but nobody is hiring a 'Sit In On Meetings, Make Sarcastic One Liners, and Come Up With Great Ideas' Specialist. I'm hoping another interview comes along to save me from this job IN CASE I am offered it, or from the shame of NOT being offered it.

[Despite what I know about food, I am not awesome at other parts of my life.  I'm just putting my experiences out there, so that maybe other will identify with them and feel at least a little bit comforted.]

Giant Eagle Poised To Land In Cincinnati?

An article that appeared Thursday on TribLive stated that the real estate developer for Giant Eagle's grocery stores has sold a third of it's stock to an investment firm in a $294 million deal.  Such a deal opens up large amounts of cash which may be used for expansion... possibly into SouthWestern Ohio.

For those unaware, Giant Eagle is a regional grocery chain based in Pittsburgh, and currently has over 200 locations in Western PA and in Ohio as far South as Grove City.

Compared to Kroger, Giant Eagle has a more modern, youthful appeal and a very inviting store layout.  The Market District store(comparable to Kroger's super rare Fresh Fare concept) in the Upper Arlington neighborhood of Columbus offers a vast array of hot prepared foods, exotic meats, a station to make your own nut butter, and a stage for cooking demonstrations.  It blows the competition out of the water and is so nice, you could eat there for dinner with all the available seating.

In the past, Giant Eagle's CEO Laura Shapira Karet has said that the companies expansion strategy would be focused on building stores within its established geographic footprint, but that was well over a year ago.  Giant Eagle is pretty well saturated within Columbus, and Cleveland, leaving the Southern half of Ohio as the most logical step.

I know the perfect place for them.

The Kenwood Collection.

The Kenwood Collection used to be called Kenwood Town Place before there were issues with contractors being stiffed, which led to years of a rusty I-Beam eye-sore, which led to a foreclosure  and now... new developers with a new name.

This property sits on the edge of the massive Kenwood Town Center, featuring H & M, Apple, Oakley, Nordstom, and many other high end shops and restaurants.  This mall is never really slow, as the surrounding neighborhoods of Indian Hills, Silverton, and Montgomery feed it with throngs of affluent suburbanites.

The former Kenwood Town Place was the location of The Kroger Co's Fresh Fare concept, which featured greater meat, deli, and seafood selections as well as a wine tasting section and better prepared meal options.  Kroger pulled out citing low foot traffic, which if true, would have no doubt been due to the lack of progress made on the rest of the property.

The mall that shares land with the Kenwood Collection is currently being remodeled, and will no doubt bring more interest into the already busy mall.  People also visit retailers like The Container Store and Crate & Barrel that stuck with the Town Place project through the low times and will no doubt be a great compliment to whatever fills Kroger Fresh Fare's large square footage.

So all the high end, refreshed mall and the high end, back-on-track mixed use development is missing is Giant Eagle.

I'll admit that this may come off as biased and that's because it is.  I really want to see Giant Eagle come to Cincinnati.  The store is a refreshing change of pace from what you get from Kroger.  Also, Giant Eagles fuel rewards program is at least twice as good as Kroger's.  

While Kroger gives you 100 points for every $100 spent, equaling 10 cents off per gallon, Giant Eagle gives 10 cents off for every $50 spent. So not only are the rewards more straight forward, but you get twice as many.  Also, Giant Eagle offers a fuel perk bounty on certain sale items.  'Buy 4 boxes of cereal, get an extra 15 cents off'.  Where a big spender at Kroger can get a 40 cent discount in a month, you can easily get 3 times as many. Even better, and perhaps the best part is that Giant Eagle's fuel perks accumulate in a rolling 60 or 90 day period; whereas points don't combine between one month and the next at Kroger.

Naysayers will say that Kroger is too strong in Cincinnati, but I would say to them: 1. we already have Meijer, Walmart, Target(some have groceries now), Trader Joe's, Whole Foods, Fresh, and Remke-Bigg's and 2. Giant Eagle does well in Columbus, a town lousy with Kroger locations.  So that doesn't matter.  Also The Kenwood Collection is located on I-71, making distribution a couple hours away from Grove City(the next closest location). 

Of course, I'm sure the folks who make expansion decisions for Giant Eagle will want to send multiple shipments of goods 100 miles further to service more than one location.  It's cool, I already have the 2nd location scouted.  As a currently unemployed person, I would be willing to offer my thoughts as a consultant to Giant Eagle at a competitive rate... 


PS... I'm poor.  This is a hard thing to say since most of my readers are fiercely self-reliant, 'up by the boot-straps types', but I was wondering if anyone noticed the PayPal Donate button on my blog?  I'm currently in between jobs and I'm getting behind enough to the point where I don't know how much longer I can stay in my meager apt.  

I'm not asking to be completely subsidized, I'm just asking that those who can, donate.  For my part, I will continue to look for work while posting more than I have been in the past.  I grew up on a hog farm with an outdoor toilet and a wood burning furnace, so hard work is something I grew up on. So while it's easy to grunt, 'Get a job!' and 'Get off yer ass!', please understand I am not a lazy person and I wouldn't so shamelessly promote the donate button if it wasn't getting serious. 

Hopefully, something good will come my way quickly, but until then, hope isn't paying the rent.  Thank you in advance for any donations, and to those who can't or won't donate, I still appreciate you taking the time to read this.

Sam

The single most important issue in all of food and agricultural sciences.

Credit to the internet for this meme pic. I think it may be traceable to RDFRS. Beyond that, I don't know.

I replied to a Facebook post in regards to an article posted on the Richard Dawkins Foundation for Reason and Science Facebook page...  You know how the internet is...  Anyway, I spent enough time on the response that I thought I would post it.  The battle for GMO survival has become the single most important issue in all of food and agricultural sciences. Every scientifically literate person has a responsibility to read up on the arguments for, against, and all of the credible research.

Nothing else has been more closely studied, scrutinized, and validated for safety as GM foods that are approved for market.  No other foodstuff gets more criticism from unsubstantiated claims and from people thoroughly unqualified to discuss plant genomics than GMO.  

For the longest time, subject matter experts in biotech ignored the anti-gmo activists because they just assumed everyone else would see how irrationally hysterical they were being.  So we finally have SME's from both academia and industry speaking on behalf of biotech, but it's almost too late.  

Just as it is with racism, anti-semitism, and creationism, the science minded people will just have to hold on until more smart people are born and understand the scientific principal before we reach a critical mass of science literacy where these fairytale crisis dissipates quietly.  Education doesn't work if the anti side is so dug in and accuses anyone on the pro side of being a 'shill', but that doesn't mean the true SME's and the science literate public won't keep trying.  And similar to opponents of gay rights, the anti-gmo crowd will not be looked upon favorably 20 or 30 years from now.  As I would say to the anti-gay crowd, 'Don't you see where the future is heading?'.

Love it?  Hate it? Have a credible peer reviewed journal link for an article that wasn't already discredited? Post below.

Also... I'm poor.  This is a hard thing to say since most of my readers are fiercely self-reliant, 'up by the boot-straps types', but I was wondering if anyone noticed the PayPal Donate button on my blog.  I'm currently in between jobs and I'm getting behind enough to the point where I don't know how much longer I can stay in my meager apt.  

I'm not asking to be completely subsidized, I'm just asking that those who can, donate.  For my part, I will continue to look for work while posting more than I have been in the past.  I grew up on a hog farm with an outdoor toilet and a wood burning furnace, so hard work is something I grew up on. So while it's easy to grunt, 'Get a job!' and 'Get off yer ass!', please understand I am not a lazy person and I wouldn't so shamelessly promote the donate button if it wasn't getting serious. 

Hopefully, something good will come my way quickly, but until then, hope isn't paying the rent.  Thank you in advance for any donations, and to those who can't or won't donate, I still appreciate you taking the time to read this.

Sam

America!

When you think about Memorial Day this weekend, try to have some context as to why it matters.  What makes America so special, that we celebrate the people that fought and died on its behalf?  

As tough as it is now, this is still a place where social mobility can happen, where people can persevere and overcome the obstacles in their life.  Maybe not everybody can be millionaires, but we are ordained by our founding fathers to pursue happiness.  In America, we at least have the best chance to try.

As an example of this, and for the context I spoke of earlier, please read about Chelsea Fearce below.

Chelsea Fearce

GMO Labeling or How To Best Protect The Right To Misinform Consumers.

It's been a while since I posted, so I thought I would dust off blogger and add another 1AM missive.  It get's harder to write about this stuff because it's already been said before and also there are now a respectable number of subject matter experts who are finally starting to write about food and ag issues.

What follows is a story about proposed GMO labeling legislation, one person's intro to that story on G+, and my comment on both.  It is not necessary to read the story.  You could even skip the intro to the story, but you may lose some of the context of my comments...

From +Malthus John 

The bipartisan legislation would require clear labels for genetically engineered whole foods and processed foods, including fish and seafood. The measure would direct the FDA to write new labeling standards that are consistent with U.S. labeling standards and international standards.

Sixty-four countries around the world already require the labeling of GE foods, including all the member nations of the European Union, Russia, Japan, China, Australia and New Zealand.

“This legislation is supported by a broad coalition of consumer groups, businesses, farmers, fishermen and parents who all agree that consumers deserve more – not less – information about the food they buy.”

According to surveys, more than 90 percent of Americans support the labeling of genetically engineered foods. In fact, many consumers are surprised to learn that GE foods are not already labeled.

Thanks +Bernie Sanders & Barbara Boxer!

Here is the story about the bill that Bernie Sanders(whom I like) and Barbara Boxer(whom I also like) have cosponsored

And here are my comments on the whole matter from my g+ acct:

 It's not because you want to know or that you want a choice, it's that you think there's a difference.  People who already made up their mind based on whatever misinformation they've bought into, probably already buy organic anyway.  This isn't for them.  This proposed legislation is for the minds of the uninformed consumers that the anti-gmo activists want to pollute with unjustified fear and misinformation.

The fact of the matter is that for all intents and purposes, there is no difference between, for instance, corn that is gmo and non-gmo.  For the consumer, there is no difference, but you want to scare them into thinking there might be.  

Anything approved to be on the market has already had allergenicity and toxicology studies validating it's safety, but no amount of studies will ever be enough for the anti-science, anti-gmo activist.  

It's the same as the conspiracy theorist who believes Sandy Hook was faked or the creationist that can never see enough evidence to convince them that evolution is real.  

You are just like them.

Scapegoat Activism.

I was about to go to bed when I saw an article being promoted by @HuffPostFood on Twitter that said, 'the dark side of soda'.  Curious, I clicked on the article and discovered it was yet another ridiculous piece from Michael F. Jacobson of the ill-named Center for Science in the Public Interest.

The article blames soda for amputations, impotence, and painful dentistry.  Clearly, this is meant to shock people.  I don't know why I expected anything reasonable from that organization.

We live in a time where we can have as much of whatever it is that we want.  With that, we should be mindful of overdoing it; eating too much(guilty), drinking too much, et cetera.  Anything consumed in excess will carry with it certain negative consequences.  Anything.  

Knowing that, should we proceed on a route of zero tolerance, with the logic that if we can't have too much of something then we shouldn't have any of it or should we proceed with the totality of the diet in mind and try to engage in all things in moderation?

Jacobson talks about how we used to enjoy 6.5 or 10 fl oz servings of Coke or Pepsi, but now we have 20 fl oz and up of these beverages and... well, you know... amputations.  He goes on to mention Big Soda, by which he means Coca Cola and Pepsico.  He doesn't mention smaller companies that make the same sort of beverage to sell in organic groceries... 

He goes on to promote an animated short called The Real Bears, which is an attack against the aforementioned Big Soda.  Once again this should be of little surprise to people.

Michael F. Jacobson and the CSPI commonly engage in what I call, 'Scapegoat Activism'.  You see, they have built a big, expensive institution that must be constantly fed with new members and donors.  'All things in moderation' is not a very good recruiting tool, but fear, hysteria, and misinformation are.  So what they do is pick a villain, put the word 'Big' in front of it to signal to you that this is a big, profit hungry corporation that not only doesn't care about you, but hopes to separate you from your money while killing you, and then blame all of society's ills on that one villain.

The villains are things like conventionally grown fruits and veggies, Happy Meal kid's toys, food coloring, and of course, big soda.

They employ a couple methods for scaring people to their side.  One is through giving you some information, but not enough to dissuade you from becoming irrationally afraid.  For instance, they'll have an article talking about the evils of caramel coloring and how it will lead to cancer, but they'll leave out the information about how much of that coloring you would need to ingest to maybe get cancer and how that number means you could never drink enough cola to get there.  Two is through using the same logic that Bush used as rational for a whole manor of policies.  It's the whole, 'if A = B and B = C, then A = C' crap.  Oversimplification would be a vast understatement.

The problem with that method is that food doesn't really work that way.  Our diets are fungible, meaning that we have a certain number  of calories/sugar/sodium and the sources of those things will change from day to day.  You can spend a lot of calories on certain things and still be ok so long as you make room for it.  This is how Michael Phelps could eat 12,000 calories a day and weigh 165lbs and not 1,000lbs, because he offsets the caloric intake with exercise.  It's how that one guy was able to eat a Big Mac every day for 25 years and not be fat.  There is absolutely no data showing that people got amputations, impotence, or cavities from soda alone.  It's the totality of the diet that matters, not a short term indulgence, and not one item in the diet.

He needs new villains to drum up membership, donors, and credibility so more people believe him and so he can publish another article with a new villain to start the process over again.  That, my friends, is Scapegoat Activism.  Don't let yourself get played.

Be Aggressive.

Once credibility is established, and in the absence of a subject matter expert to correct the record, people will believe what they're told.

Think about that for a minute.

In the 80's and 90's, you saw this with the tobacco industry.  Tobacco lobbyist would come out against whatever scientific study came out and you really didn't hear anything from the scientists until papers started getting read in Congress that showed executive's efforts to cover up health risks.

Similarly, Activists and activist profiteers - those who latch on to activist causes for profit like Michael Pollan - have the audience's ear; an audience that serves as a blank slate and recruitment tool for the activists. Of course, the activist profiteers need those fresh faces to sell books and book speaking engagements.  So these people build the perception of credibility through the lack of other adults in the room questioning them and setting these activists and profiteers straight.

Of course, there is nothing inherently wrong with being an activist or being a profiteer.  The problem is when the profit comes from misinformation, like in the case of the tobacco lobby or Michael Pollan.  The problem is when activists use misinformation to recruit more people.

"[Nutritional Science] is kind of where surgery was in the 1650s. Really promising, really interesting ... but, would you let them operate on you?" - Michael Pollan, Speech at Sydney's Opera House.

For science to progress, for reason to move forward alongside our debates about food, there must be an answer to that above statement.  How many times do you think that got repeated as people got into buses and cars and headed home or to dinner that evening?  How tragically ironic is it that one of the people advocating for and romanticizing subsistence level farming put down modern nutritional science as being too simple... not advanced enough?

We need to be more aggressive in promoting science.  We can't just set the facts out on the back porch like milk in a saucer in hopes that science starved kittens will lap it up.  Those kittens are on someone else's porch getting an earful about how bad your milk is, and when they do come around, it will be to make some snarky, matter-of-fact statement about how wrong you are before sauntering off with their tails wafting through the breeze.

"There's a wisdom beyond what people tell us, we have just stopped listening to our bodies."                      - Michael Pollan, Speech at Sydney's Opera House.

This is actually a variation of the God of the Gaps argument made in Creationism.  If they don't have all the answers we need right now, then we must not accept any of the answers they have and be skeptical of everything they say.

You don't see this in other areas of science. In astronomy, you had Carl Sagan, who had facts on his side and credibility.  After him, came people like Michio Koku and Neil deGrasse Tyson, who I would consider to be our generation's Carl Sagan.

For those on #agchat and #foodchat on twitter who would advocate being more diplomatic, I would like to add that Mr. Pollan's speaking engagement in Sydney was most likely a paid gig.  The people he sent out into the world with that message - either directly or indirectly - paid to hear it.  So if people will pay to hear that message, how far do you really think being diplomatic gets you on the free internet?

And it's not just Pollan, either.  We have activist organizations, who through their activism, have become profiteers.  You have Michael Jacobson and his Center for Science in the Public Interest.  You have Jeffrey Smith and his Institute for Responsible Technology.  You also have the somewhat misleading named, Union of Concerned Scientists.  I could go on and on.

We need to share resources, use our best professional groups and get out there and fight the misinformation.  We have groups like the International Food Information Council and the Institute of Food Technologists that we can network in and find people to do media appearances through.  We can appear with one of these groups when they end up on Real Time with Bill Maher, The Daily Show, Hardball, et cetera.  We can invest a little more time to social media by posting tweets about what we do as farmers, or plant geneticists, or food scientists, or food science professionals.  We can put out blogs, youtube videos, and podcasts to broadcast the truth about science.  Hell, one or two of us may actually get booked for paid speaking engagements.

But that would be offense, and the conventional wisdom among too many is to not be argumentative, to sink to their level.  What we get with that strategy is what we currently have now, a landscape dominated by activists and their profiteering hangers on, who say whatever they feel is right, regardless of whether it's true.  Their numbers grow, and science shrinks.  Hysteria soon becomes fact.  Get off the bench. Be aggressive.

Story about Pollan's speech in Sydney.

Recap of Jon Entine's speech at IFT 2012.